It's the biggest spending season of the year is upon us! Are you rocking your holidays and reaching your year-end goals?
Rock Your Holidays With a Simple Marketing Plan is a series of 1-hour, interactive webinars where you will gain tips, techniques and strategies to guide you through using a low-cost digital marketing tool that has proven to reap great rewards: email marketing. Over the course of the series, you will develop a holiday marketing plan, build and send an email newsletter that can help you reach your goals, and make a plan to help you start 2019 prepared for success.
This series is great for beginners who want to learn how to start creating and sending email newsletters, or for email marketers who aren't getting the results they expect.
You must register for each session individually, but please plan to register for and attend all sessions in this series. We will cover topics like:
- Designing an eye-catching email newsletter template that is branded for your business
- Where to find engaging content and how to add it to your newsletter
- Coming up with a creative and standout subject line
- Choosing the right recipients and steps to sending successfully
- Read the reports and measure your marketing
- Reflecting on 2018 and making a marketing plan for the next quarter
Stuff to know:
- There is no fee to attend, but pre-registration for the series is required in order to obtain log-in information and recordings
- Active participation is encouraged during the sessions. Be prepared to follow along with the instructor while the webinar is in session. (All registrants will receive recordings to use as reference after the sessions are complete.)
- Constant Contact software will be used to design, build and send the email newsletter. (Participants who do not currently have Constant Contact will be provided with an account by April Keating, prior to the first session.)